Screen Time with Pinky Cole of Slutty Vegan – Axios

December 17, 2021 by No Comments

What started as a vegan burger food truck with lines so long you need a folding chair has turned into a restaurant with multiple locations and… lines so long you need a folding chair.

What’s happening: On Saturday, Pinky Cole opens her fourth Slutty Vegan in the Atlanta metro. She’ll be holding a grand opening at the new Duluth restaurant from 1-6pm, giving away prizes and celebrating with a local high school dance team.

  • Plus: Cole plans to open an Athens location later this winter.

We talked with the entrepreneur about her daily media diet for our recurring Screen Time series.

? First tap of the day: “When I wake up in the morning, I check my bank accounts to make sure my money is still there. Then I go to Instagram. I check online to make sure Slutty Vegan wasn’t mentioned in a really crazy blog report. It’s just how my brain is wired.”

  • “I care about my brand very much,” Cole added. “I check my email, my assistant sends me my schedule, and I’m a robot after that. My days are super duper busy in a good way. I wouldn’t have it any other way.”

? Throughout the day: “I love The Shade Room. I always got to get a little tea in the morning. I love TMZ and BallerAlert.”

  • “I follow the blogs to see what’s happening so that I can infuse it into my business,” Cole explained. “For example, Justin Timberlake was in the news because he was in Atlanta. I made sure that Justin Timberlake came to my restaurant in Atlanta.”

? Playlist: “I love neo soul. I love melodic music, music that gets you in a vibe. I like to think that I’m a walking vibe. I love Jill Scott. India.Arie. Erykah Badu.”

? Most-used app: “Instagram is the first one. Community is a text messaging app where I can directly text customers. And we have a Slutty Vegan app.”

? Podcast queue: “I listen to a lot of talks on YouTube. I like ‘The Read’ with Kid Fury and Crissle West, ‘The Friend Zone,’ ‘Million Dollaz Worth of Game,’ ‘Earn Your Leisure.'”

What’s ahead: Cole told Axios she’s working on launching her own podcast called “Not Your Average CEO.”

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